Otafuku Sauce, the Hiroshima maker of okonomiyaki sauce, has bought an 18,210-square-meter site in Totowa, New Jersey, about 30 minutes by car from Manhattan, for about ¥2 billion. It plans to build a plant there and start production in January 2028. It will be the company's second US plant, after Los Angeles, which opened in 2013. The plant The building will have about 4,900 square meters of floor space. With its plants in Los Angeles, China and Malaysia, Otafuku will have four production bases outside Japan. Takamitsu Ozawa, head of international business, said the company wants to spread Japan's 'soul food' around the world. Growing abroad Overseas sales rose 26% last year. China added ¥2.2 billion. In the year to September 2026, group sales grew 6.5% to ¥34.6 billion, while recurring profit fell to ¥1.13 billion. Otafuku Holdings' president, Naoyoshi Sasaki, credited the US and China for the growth.